Living in Ganjbasoda, Madhya Pradesh, with her family of seven, Rajni and her husband had always dreamt of expanding their vegetable business. Earning a meagre INR 500 daily, the dream seemed distant with the complexities of availing formal finance.In 2021, Avanti, alongside their trusted partner Samhita, entered the picture, bringing with them not just capital, but an understanding of Rajni’s unique needs and challenges and modelling her future cash flows that would enable her to enhance her livelihood income. Through an assisted digital process, Rajni’s loan application was approved within a day and the funds landing in her bank account the next morning.